A Tailored Strategy
We start with your goals, your customers, and the rhythm of your season, then shape the plan around what your business actually needs.
Rooted in Strategy
Websites for Flower FarmersDesigned to BloomShopify Websites forFlower FarmersDesigned to Bloom
Built to flex with your seasons, support sales, and grow with your business.
No.1
No.1
A perennial foundation, arranged for your business
Shopify Website Design
Custom or Semi-custom
Season-smart Shopify websites beautifully designed around your farm, your offerings, and the way you grow.
No.2
No.2
Here for the pruning, swaps, and your sales launch-day stewardship.
Seasonal Site Support
Available Hourly, Monthly or Quarterly
Stay supported through launches, events, seasonal shifts, and the rhythms of your business.
No.3
No.3
From planting the seeds of list-building to full bloom sales for your business.
Email & SMS Marketing
Strategy, Automations & Campaigns
Strategic email and SMS marketing designed to nurture your audience, support launches, workshops, CSA programs, restocks, and encourage repeat sales.
No.4
No.4
Rooted in strategy. Built to be found.
Shopify SEO & AEO Foundations
Organic Visibility & Search Performance
Improve visibility in search with thoughtful SEO and AI Searches (AEO) tailored to your products, customers, and selling seasons.
No.5
No.5
Designed with intention. Built to bloom.
Brand Roots
Semi-Custom or Custom by Saffron Avenue
Create a refined visual identity that brings consistency to your website, marketing, and customer experience.
No.6
No.6
Clarity for the season ahead.
Strategy Sessions
Sessions offered online or In-person
Part strategy session, part "business therapy." Gain clarity around your website, launches, marketing, and what comes next.
KIND WORDS
BOOK A PROJECT
We bring experience, a proven strategy and love of flowers to every project.
With over a decade of experience across floral design, e-commerce, and creative direction, Jill Gaynor is the founder and lead designer of Jill & Co. She partners with flower farmers, florists, and lifestyle floral brands to build Shopify websites and digital systems that support growth, storytelling, and seasonal selling.
What makes us different
Built to Convert
Every page earns its place. Clear messaging, considered structure, and a buying experience that feels effortless from first click to checkout.
Made to Last
Your store is set up to grow with you. Clean systems, room to scale, and a foundation that holds up season after season.
FAQs
How long does a website project take?
We'll discuss a realistic timeline before we begin, however, most custom projects take 8 to 12 weeks, semi-custom projects take 6 to 8 weeks, depending on the scope, your readiness, and if branding is in place.
Do you offer branding?
Yes! Every website project includes branding guidance to create a cohesive foundation. When a new visual identity is needed, I collaborate with Angela at Saffron Avenue to bring your vision to life.
Do I need a Shopify website for the SEO service?
Each platform handles SEO differently, and our process is tailored to Shopify’s structure and tools. Our specialized approach to SEO within the Shopify platform ensures your store stands out online.
Shopify Websites for
Flower Farmers, Growers & Floral Creatives
Whether you're launching tuber pre-orders, filling workshops, shipping bouquets, or planning for the season ahead, your website should support the way you actually do business.
Built on Shopify, shaped by your season, and ready for whatever you grow next.